• Discover new opportunities and improve current performance
    Our unique patent-pending ‘Market-Driven’ approach makes Adthena the leading solution for capturing new opportunities.
  • The only ‘Market-Driven’ search intelligence solution for enterprises
    Adthena is the only Competitive Intelligence Solution for Search that analyses your whole market without keyword or competitor restrictions.
  • Save time and money
    Monitor brand violations and manage affiliates, resellers, dealerships and booking agents. Automate all your reports.
  • Search is important to your business – Plan strategically
    Use Adthena to enter new markets and release new products. Assess competitor budgets, product offers and keywords so that you can benchmark performance, plan budgets and beat the competition.

Market Insight

Measure competitor Share of Voice, Spend, CPC and more.

Ad Copy Analysis

Identify top traffic ads and competitor ad testing patterns.

Head-to-Head

Compare keyword performance side-by-side for your closest competitors.

Automated Reports

Save time with our fully automated suite of competitor reports.

Discover the strategies that drive your competitors’ traffic

What Our Customers Say


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Adam Goodman, Strategy & Insight Director, Adobe Ltd

Adthena enables us at Adobe Digital to have the ability to analyse various market and advertiser trends through a variety of important ways. Utilising the power of share of voice, keyword analysis and ad copy analysis we are able to provide an insight into how our clients compete with our closest competitors and opportunities to test & gain market share. Adthena is a great technology that helps complement our own Adobe AdLens and Digital Marketing solutions.


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Angus Wood, Head of Earned Media, iProspect

We consider Adthena a key part of our search marketing toolbox. The platform’s detailed reports of our clients’ keyword landscape gives us up-to-date and flexible insight into how our clients’ search visibility is changing not only over time, by keyword, and other standard metrics, but crucially how they are performing against their competitors.


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Aaron Fuller, Head of Digital, Hollard (Real & Guardian)

It is essential for businesses to understand how their Google performance stacks up against their competitors. With Adthena we can easily and comprehensively monitor our keyword landscape. We use Adthena to track our position in the market, and to keep an eye on competitive ad strategies. The data gets absorbed at various levels of the business from high-level strategic insights right through to granular campaign and keyword-level intelligence.


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Angelo DaSilva, Director Digital Channel Strategy & Performance, Fairfax Media

With so many diverse brands in Fairfax’s portfolio, Adthena’s market-led approach is critical in giving us a comprehensive view of our own and our competitors performance in each category.

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